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Sponsoring

Sponsoring

Deutsche Telekom is one of the largest sponsors of sports and music in Germany. Through its wide-ranging sponsorship activities, the Group inspires people to get up and moving, while at the same time fulfilling its social responsibility.

Funding is provided to clubs and associations, as well as Sporthilfe athletes and projects promoting recreational and school sports. Deutsche Telekom is committed to fostering inclusion in and though sports by means of its involvement in the Paralympics and the Special Olympics.

This is why we have partnered with the German Disabled Sports Association (DBS) and the Deutsche Sporthilfe foundation. The Group’s involvement with the Telekom Baskets Bonn is one example of our strong ties to the City of Bonn and its surrounding region.
 

FC Bayern Munich is the German Football Champion 2021.

Commitment to soccer

In sport, the focus is on the sport of soccer.

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Basketball

Telekom assumes social responsibility in its immediate neighbourhood and is involved in Bonn.

Inclusion through sport

Inclusion through sport

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Partnerships

Deutsche Telekom Group headquarters

Committed to Bonn

Deutsche Telekom is actively committed to the city of Bonn, where its corporate headquarters is located.

Dancing crowd and DJ in the Electronic Beats concert hall.

Music

Telekom helps to promote the music scene through its partnerships with renowned artists and music festivals.

At a glance

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D1 storms 1st league

Company

Home, Heart and Soul

6 weeks

Inklusion auf und neben dem Eis beim DEL WINTER GAME

Company

Inclusion on and off the ice at the DEL WINTER GAME

16 weeks

The image shows a golden rain.

Media

Telekom initiates new category "Special Olympics...

21 weeks

Human AI Art Award

Media

Deutsche Telekom and Kunstmuseum Bonn initiate Human AI Art Award

35 weeks

Kimmich dribbles and finishes with a shot on goal.

Company

FC Bayern stars lose vision for soccer

47 weeks

Jonte and Milo with club mascot Berni.

Company

Very best buddies

51 weeks

Wheelchair basketball

Media

Unity in diversity: basketball meets wheelchair basketball

1 year

Wheelchair basketball team Köln 99ers meet Telekom Baskets Bonn.

Media

Telekom Baskets Bonn set wheels in motion with...

1 year

German media alliance of the Special Olympics World Games.

Corporate Responsibility

Media Alliance of the Special Olympics World Games Berlin 2023 honored as “Media of the Year”

2 years

left to right: Michael Hagspihl (DTAG), Johannes B. Kerner, Wolfgang Metze (DTAG), Stephan Schmitter (RTL)

Media

Three-pillar partnership: Deutsche Telekom...

2 years

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