Expanded content offerings: ARD Plus and ZDF select. More than 8,000 German TV titles for MagentaTV customers. Extensive collection of "Tatort" episodes.
For its launch, Deutsche Telekom is offering MagentaTV customers exclusive access to the new on-demand channels ARD Plus and ZDF select, as well as ARD Plus Kids and ZDFtivi select. Users will find over 8,000 more titles from Germany's public broadcasters, including popular formats such as "Tatort", "Traumschiff", "Derrick" and "Die Maus". Many of the shows on offer were only available in the media libraries for a short time, due to broadcasting regulations. Thanks to the new partnership, the content is now available on demand for much longer, for the first time in this scope.
The content for ARD Plus is licensed from the ARD licensing companies Studio Hamburg Enterprises and WDR mediagroup, as well as from TELEPOOL, and includes programs from Bavaria Media, Degeto Film, hr media, rbb media, and SWR Media Services. The content for ZDF select is provided through ZDF Enterprises.
"The opportunity to deliver extensive on-demand content as a partner to Germany's public broadcasters represents an important strategic milestone for us," says Michael Hagspihl, Head of Consumers at Deutsche Telekom. "It helps us deliver on our claim to offer our customers the best technology, the best partners, and the best exclusive content."
MagentaTV even more diverse through ARD Plus and ZDF select
The titles in the ARD and ZDF media libraries are popular and top the playlists of the TV libraries at EntertainTV by a large measure. "Content from Germany's public broadcasters is already streamed the most frequently. Long-running shows like 'Tatort' will now make our product even more attractive," says Wolfgang Elsäßer, head of TV products at Deutsche Telekom. The additional content from ARD Plus and ZDF select will give MagentaTV customers even greater flexibility: if their favorite shows are no longer available in the channel's own media library, they will find it at MagentaTV.
"Tatort" online: more than anywhere else
MagentaTV offers an extensive collection of the popular "Tatort" series for the very first time. Around 200 episodes of this classic crime series will be available at launch time; 200 more will be added incrementally. Additional content from ARD Plus and ZDF select will be updated annually. This will ensure variety, especially for the youngest viewers: ARD Plus Kids is starting with 1,800 titles for children and young people, and ZDFtivi select with around 1,000 – they'll be spoiled for choice.
